The Internship Program: Because IMHM is operating on such a small budget, the best way to accomplish all necessary marketing, programing, and visitor analysis goals is to build an exemplary internship program. With the Museum Studies program at IUPUI so close by, it would be in the museum's best interest to take full advantage of these talented students. No other museums in the area pay their interns, and it is therefore an accepted paradigm. It would also be a good idea to begin talking to IUPUI about setting up a work studies program, which would allow IMHM to pay student staff, but only have to cover 25% of their pay, leaving the other 75% to the federal government. If this could be implemented, there could be a permanent education work study student that could oversee and develop the internship program.
Marketing & Public Relations Intern: This position will require putting together a plan for how to market the museum on a budget of $0, as well as implementing that plan. This position will work closely with the new media intern, as Facebook and Twitter will be crucial in marketing with no money.
Requirements: Graduate student with experience in marketing
New Media Intern: In order to keep up in today’s world, the museum must have a constant and active online presence. The New Media Intern will develop and maintain the museum’s voice online, and keep an active conversation with all online messaging.
Requirements: Graduate student with social media fluency and museum branding
Education Intern (2) This position will focus on gathering and analyzing data on visitors. Using this data, the education interns will work closely with the Public Programs intern to develop and improve new and current programming to better cater to the visitors. Also, these interns will be asked to look at who is not coming to the museum, and work with the Marketing and Public Relations Intern to discuss ways to get the message out to the public that isn’t coming in.
Requirements: Graduate or undergraduate with experience in statistics analysis and customer service
Public Programs Intern: This positition would work closely with the Education and Living History interns, but focus on how to tailor current programs to meet the needs of visitors. This person would also work to create future programs for the museum, keeping in mind visitor statistics and budget.
Requirements: Graduate student with focus in education and programming.
Living History Intern (3): This program will develop a public program that invites guests to walk into the history of the museum. Three actors playing doctor, nurse and patient will give the patrons the opportunity to interact with the museum’s history.
Requirements: Graduate or undergraduate students with acting experience
Because IMHM is operating on such a small budget, the best way to accomplish all necessary marketing, programing, and visitor analysis goals is to build an exemplary internship program. With the Museum Studies program at IUPUI so close by, it would be in the museum's best interest to take full advantage of these talented students. No other museums in the area pay their interns, and it is therefore an accepted paradigm. It would also be a good idea to begin talking to IUPUI about setting up a work studies program, which would allow IMHM to pay student staff, but only have to cover 25% of their pay, leaving the other 75% to the federal government. If this could be implemented, there could be a permanent education work study student that could oversee and develop the internship program.
Marketing & Public Relations Intern:
This position will require putting together a plan for how to market the museum on a budget of $0, as well as implementing that plan. This position will work closely with the new media intern, as Facebook and Twitter will be crucial in marketing with no money.
Requirements: Graduate student with experience in marketing
New Media Intern:
In order to keep up in today’s world, the museum must have a constant and active online presence. The New Media Intern will develop and maintain the museum’s voice online, and keep an active conversation with all online messaging.
Requirements: Graduate student with social media fluency and museum branding
Education Intern (2)
This position will focus on gathering and analyzing data on visitors. Using this data, the education interns will work closely with the Public Programs intern to develop and improve new and current programming to better cater to the visitors. Also, these interns will be asked to look at who is not coming to the museum, and work with the Marketing and Public Relations Intern to discuss ways to get the message out to the public that isn’t coming in.
Requirements: Graduate or undergraduate with experience in statistics analysis and customer service
Public Programs Intern:
This positition would work closely with the Education and Living History interns, but focus on how to tailor current programs to meet the needs of visitors. This person would also work to create future programs for the museum, keeping in mind visitor statistics and budget.
Requirements: Graduate student with focus in education and programming.
Living History Intern (3):
This program will develop a public program that invites guests to walk into the history of the museum. Three actors playing doctor, nurse and patient will give the patrons the opportunity to interact with the museum’s history.
Requirements: Graduate or undergraduate students with acting experience